DISQUS

Marketing: Google Ad Planner

  • Andy · 1 year ago
    I am sure it will be a great tool, but this is just another example of Google crushing its competitors. Also, isn't this a conflict of interesst if they are providers of data from which their ad pricing is derived? I recently wrote more about this in detail, and even though I am a share holder, this monopolistic apprach bothers me.
  • EricFriedman · 1 year ago
    I agree there may be a conflict of interest. I would also like to know
    whether or not they will show data on their own URL, which they are
    currently blocking on the google trends for domains service.
  • GILLMedia · 1 year ago
    Thanks for this post. I found it via your Tweets. This is interesting stuff, especially for the sites. I've been thinking about navigational searches (URLs in the bar) and how they're a fairly significant chunk on search. This tool looks like it could help you home right in on that segment.
  • EricFriedman · 1 year ago
    Cool thanks. I got access today and will report back on my findings soon...
  • jeremystein · 1 year ago
    im still waiting for google to come out with a tool that helps small businesses determine their roi on ads. most significantly overpay.